Dan Wandel Provides Overview of Beer Category Trends
The consumer packaged goods industry faced one of its most challenging
years in 2009. All packaged goods were significantly impacted by the
tough economic conditions, including the beer category. IRI’s beverage
alcohol expert, Dan Wandel, will examine how the beer category and the
craft segment performed during these difficult times and will also
highlight key trends in his presentation, “2009 IRI Beer Category
Overview and Craft Segment Review,” during the Brewers Association
Power Hour interactive teleconference.
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