Insights
2/24/2010

IRI Beer, Wine and Spirits Expert Provides Year-End 2009 Sales Performance Results for Beer Category and Craft Beer Segment

Dan Wandel Provides Overview of Beer Category Trends
The consumer packaged goods industry faced one of its most challenging years in 2009. All packaged goods were significantly impacted by the tough economic conditions, including the beer category. IRI’s beverage alcohol expert, Dan Wandel, will examine how the beer category and the craft segment performed during these difficult times and will also highlight key trends in his presentation, “2009 IRI Beer Category Overview and Craft Segment Review,” during the Brewers Association Power Hour interactive teleconference.

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