Press Releases

CHICAGO, Jan. 22, 2009 - Information Resources, Inc. (IRI), the leading global provider of consumer, shopper, and market insights for the consumer packaged goods (CPG), retail and healthcare industries, announced today that it has been ranked the top solution provider for Demand Data Analytics for the SMB Market by Consumer Goods Technology magazine's recent Readers' Choice survey for the third consecutive year.

"Our readers continue to recognize IRI with the top ranking in this category, pointing to the excellent service they provide to their customers, year in and year out," said Consumer Goods Technology Publisher Albert Guffanti. "IRI obviously continues to maintain a superb reputation with our readers by delivering on their goal to remain a recognized and trusted data analytics leader."

The Consumer Goods Technology rankings are based on a third-party survey conducted among the magazine's readers, including a number of influential CPG industry executives. The 165 survey respondents were asked to rate providers on a variety of service elements, including customer service, performance, return on investment, service offering and industry expertise.

"The entire IRI team is extremely pleased to be recognized once again as a quality provider and leader in the Demand Data Analytics category by our industry peers and Consumer Goods Technology magazine," said Patrick Cummings, executive vice president, division president of IRI Modeling and Analytic Solutions. "Knowing that our clients truly benefit and find value in our analytics services is extremely validating. We take pride in offering deep insights through the power of sophisticated analytics that can quickly be utilized to address critical business issues and deliver impactful results."

"The imperative for next generation, predictive analytics across consumer and product processes requires not just great technology, but experience and trust that the supplier and solution can provide benefits and advantages not found in other approaches," said Mark Smith, chief executive officer and executive vice president of Ventana Research. "IRI's vast experience during the past two decades has brought forward the critical analytics and information foundation required. The IRI Liquid Data platform and Advantage portfolio of applications integrate forward-looking market and business analytics into an innovative and insightful solution for optimizing processes and results."

IRI's advanced analytics platform, real-time market content, enterprise performance management software and professional services have made the Chicago-based company the global leader in CPG retail information and intelligence.

About the Readers' Choice 2010 Survey:

This benchmark issue draws on feedback from 165 consumer goods executives to rank service and solution providers in the following categories: Supply Chain Execution, Supply Chain Planning, CRM, TPM, ERP, New Product Development and Introduction, Business Intelligence, Demand Data Analytics, Consulting and Outsourcing. Results will be spotlighted in the January 2010 edition of CGT magazine in print and online.

About Consumer Goods Technology

CGT (Consumer Goods Technology) magazine is the leading resource for consumer goods executives looking to improve business performance. Delivering content in print, online, and face-to-face, CGT reaches an audience of more than 54,000 consumer goods executives ranging from managers and directors to the VPs and CIOs. CGT also covers all major segments of the consumer goods sector, including Food, Beverage, Packaged Goods, Consumer Electronics and Footwear. For more information on CGT, visit http://www.consumergoods.com.

About Information Resources

IRI is the world's leading provider of consumer, shopper, and retail market intelligence and insights supporting 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), retail and healthcare companies. Only IRI offers the unique combination of integrated market information, automated and predictive analytics, innovative enabling technologies, and domain expertise. With IRI, leading retailers and manufacturers are able to quickly discover breakthrough insights driving smarter decisions and actions across the enterprise for breakthrough results. Companies around the world depend on IRI for improved productivity, stronger brands, and dramatic revenue growth. For more information, visit http://us.infores.com.